Cosmetics Business • 12th May 2025

L’Oréal rumoured to be in talks to acquire Medik8

The French beauty giant is allegedly eyeing up the vitamin A-focused premium UK skin care brand for acquisition, according to reports

Cosmetics Business • 9th May 2025

Merit Beauty breaks into sun care with ‘years in the making’ tinted sunscreen

The Uniform Tinted Mineral SPF 50 is the US brand’s second-ever complexion product and took 50 rounds of formulations to nail its proprietary pigment dispersion technology

Cosmetics Business • 23rd April 2025

The untold story of Benefit’s Benetint Cheek & Lip Stain

The LVMH-owned brand reveals how its 49-year-old product transformed from a nipple tint to one of the beauty industry’s most iconic make-up items in our ‘Untold Story’ series

Cosmetics Business • 22nd April 2025

The Ordinary breaks back into sun care with new serum-textured SPF

The Deciem-owned brand is returning to the sunscreen arena with UV Filters SPF 45 Serum – a new and improved SPF offering years after discontinuing its first sunscreen in 2023 due to consumer issues

Cosmetics Business • 16th April 2025

Lilac becomes beauty’s 2025 signature colour in wake of Brat and Barbie summers

With beauty brands dropping a wave of pastel launches, lilac has emerged as the true colour of beauty in 2025. But what does this shift mean and can the hue cross into cult status?

Cosmetics Business • 14th April 2025

L’Oréal and retail giants Ulta Beauty and Walgreens join forces to promote sun safety

Competitive beauty brands and retailers are collaborating to support a new unbranded ‘Sun Responsibly’ campaign, which aims to educate consumers on daily sun protection

Cosmetics Business • 11th April 2025

YSL Beauty unveils new fragrance strategy which bets on booming niche sector

The brand aims to ‘unlock substantial areas of growth’ for the business in haute parfumerie by expanding its Le Vestiaire des Parfums collection with inky scent Muse

Cosmetics Business • 10th April 2025

Can niche product offerings deliver the next big wave of body care sales?

As more specialised ranges launch that focus on play, textures, self-care and unusual ingredients, could the body category be about to undergo a huge resurgence?

Cosmetics Business • 27th March 2025

Barry M debuts most ‘rebellious’ rebrand in the company’s 43-year history

The refresh is inspired by the British brand’s roots, having been founded during London’s eighties punk era, and will promote ‘unapologetic self-expression’

Cosmetics Business • 19th March 2025

Glossier launches collectible beauty passport to boost loyalty and store footfall

Glossier Passport Book encourages shoppers to visit all the brand’s US and UK stores to collect exclusive stickers and memorabilia, ushering in a new era of beauty merchandise

Cosmetics Business • 17th March 2025

The untold story of Jo Malone London’s English Pear & Freesia Cologne

The Estée Lauder Companies-owned fragrance giant reveals how its 15-year-old chypre scent has become a category-defining item in Cosmetics Business’ ‘Untold Story’ series

Cosmetics Business • 11th March 2025

Estée Lauder signs first-ever sleep expert to better understand ‘impact’ poor sleep has on skin

Dr Matthew Walker, Estee Lauder’s new Global Sleep Science Advisor, will provide insights to help inform the brand’s nighttime skin care research and innovation

Cosmetics Business • 3rd March 2025

Exclusive: CurrentBody opens first-ever UK clinic to expand reach

Situated in Cheshire, CurrentBody Skin: The Clinic will pair the brand’s at-home beauty devices with advanced aesthetic treatments, performed by registered professionals

Cosmetics Business • 27th February 2025

Exclusive: Rituals makes a play for larger Gen Z spend with new limited edition range

The brand is tapping into younger shoppers’ buzz for collectable sets with The Dream Collection – packed with fun textures and trending products

Cosmetics Business • 20th February 2025

The untold story of MAC’s Viva Glam lipstick

The make-up brand reveals how it created a charitable initiative that disrupted the industry and remains a CSR success story 31 years later in our ‘Untold Story’ series

Cosmetics Business • 18th February 2025

Huda Beauty sells fragrance brand Kayali at ‘pivotal’ moment

Huda Kattan’s brand has sold its ownership in Kayali, with co-founder and sister Mona Kattan set to run it as an independent company with General Atlantic

Cosmetics Business • 10th February 2025

Beauty’s overconsumption problem and the movement tackling it

The underconsumption in beauty movement is soaring due to societal, economical and environmental factors, creating a long term behavioural shift the industry cannot ignore

Cosmetics Business • 28th January 2025

Monday Haircare founder debuts Daise to democratise teen beauty market

Jaimee Lupton’s Daise is a ‘fun’, mood-matching fragrance and body care brand developed with the industry’s fastest-growing group of young beauty consumers in mind

Cosmetics Business • 23rd January 2025

The Ordinary’s new website grants free access to white papers to promote transparency in beauty

TheTruthShouldBeOrdinary.com hosts a plethora of scientific papers that are accessible to everyone in a bid to challenge industry misinformation

Cosmetics Business • 22nd January 2025

The impact of Lush's anti-social media strategy three years on

Chief Digital Officer Jack Constantine on the effects of the retailer’s social media hiatus, driving growth through other channels and his views on the discord surrounding platform moderator issues